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Published
September 30, 2021
Category
Expresso Digital

Sudatel Telecom Group Inks Deal with beIN MEDIA GROUP

Sudatel Telecom Group, a leading mobile telecommunications operator and technology provider in Africa has announced a deal with beIN MEDIA GROUP, the global sports and entertainment broadcaster and its flagship sports channel beIN SPORTS to bring the world’s best sport and entertainment content straight to its customers in Sudan and Mauritania.

A market first, this partnership will offer Sudatel subscribers’ access to beIN CONNECT’s 24 channels with exclusive entertainment options on multiple devices. beIN CONNECT will be offered as part of special weekly or monthly packages bundled with Sudatel’s high-speed mobile data.

beIN MEDIA GROUP’s beIN CONNECT Over the Top (OTT) service features exclusive and comprehensive access to sporting competitions including the UEFA Champions League, English Premier League, LaLiga, Serie A, Ligue 1, NBA and so much more. beIN CONNECT also offers subscribers exclusive access to cookery channels such as the famous beIN GOURMET and kid’s channels JeemTV, Baraem and beJunior. 

Faisal Al-Raisi, Manager of Digital Projects at beIN MENA, said: “We are delighted to be offering our fans and subscribers in Sudan and Mauritania with our Over the Top (OTT) platform beIN CONNECT. With the ability to watch content on-the-go on any handheld device, beIN CONNECT also provides users with the flexibility to subscribe for a day, a month, or a year. Due to its thrilling content and ease of use, beIN CONNECT continues to grow throughout the MENA region – offering the latest and best sports and entertainment content”. 

“We are extremely excited about partnering with beIN. Our markets have an immense passion towards sport and football in particular and this collaboration offers to our customers a premium streaming experience of their favorite tournaments and series over our best-in-class mobile broadband network. This partnership is yet another milestone in enriching our digital vision and roadmap for the coming years by delivering an extensive range of exclusive and premium entertainment content to our subscribers in addition to everyday mobile connectivity” Mustafa Abdelmalik, Strategy and Digital Director, Sudatel Telecom Group  

This strategic partnership is one among the many forthcoming digital initiatives being undertaken by Sudatel in consideration of their new market opportunities and rapid advancements in technology. The new offering adds to the Operator’s vision of transforming the way Africa consumes digital entertainment.

beIN entertains and operates in 43 countries globally, including 24 countries across the MENA region. With broadcast on satellite in 4K and Full HD, the beIN experience is also available on mobile, tablet, computer and other home devices through beIN CONNECT.

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To subscribe to beIN and enjoy a world of sports and entertainment, visit www.bein.com/en/subscribe/

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beIN MEDIA GROUP is a leading independent global media group and one of the foremost sports & entertainment networks in the world. The group distributes and produces an unrivalled array of entertainment, live sport and major international events across 5 continents, 43 countries and in 9 different languages spanning Europe, North America, Asia, Australasia and the Middle East & North Africa (MENA).

beIN MEDIA GROUP’s flagship sports network, beIN SPORTS, holds the single largest portfolio of sports rights of any global broadcaster; and through its iconic MIRAMAX film studio, beIN holds an extensive library of Hollywood blockbusters while having a growing presence in series and movies production and distribution, as well as in the digital space. beIN MEDIA GROUP acquired Digiturk, the leading pay-tv operator in Turkey, in August 2016; and now has over 55 million subscribers worldwide.

For more information on beIN MEDIA GROUP, please contact: mediaoffice@bein.com. 

Sudatel Telecom Group, is an African telecommunications and information services company – a Sudanese /African brand for the people of Africa headed from Sudan. Expresso Telecom commercially operates in Senegal and Mauritania.

Sudatel Telecom has a vision to be one of Africa’s leading ICT providers by relentlessly focusing on our customers’ needs and developing exceptional customer propositions and experiences to better peoples’ lives everywhere. Achieving remarkable value for all stakeholders.  https://www.sudatel.sd/